Strategic School Marketing Index​

Benchmark your school's marketing and enrolments health

What gets measured gets managed - and CEO Principals set the benchmark before they set the direction.
Get a clear picture of your school’s marketing strengths and gaps, so your next steps are strategic, not reactive.

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You’ll be scored across the following areas:

Reputation

How your school is perceived by families, students, and the wider community. A strong reputation builds trust and positions your school as a top choice for prospective families.

Strategy

The overall strength of your school’s marketing plan and its alignment with your goals. A clear strategy ensures your efforts are driving enrolments and long-term growth.

Enrolments

How effectively your school attracts and retains the right families. Enrolment success is dependent upon building relationships that lead to sustainable growth over time.

Structure

Is your school’s marketing team set up to succeed? From leadership to expertise, find out if the right foundations are in place to support strategic, effective marketing.